Naming Matters’ Brand Automation Platform identifies problem names instantly before you get emotionally attached. Users apply Naming Matters technology to economically check out their names early in the creative process, and eliminate the risky ones. Focus on your best candidates to save time, money, and energy.
Our systems analyse and visualize huge volumes of naming data, so you don’t have to.
We combine algorithms, natural language processing, phonetic similarity, and advanced search techniques to rate, rank, and visualize names that are the same or similar to yours. With these insights you can quickly screen your names, get rid of the problem ones, and focus on the most promising. Check out the video to see in 90 seconds how we do this.
Below is a small selection of names our founder created over the years. With 30+ years of naming experience, we know what you need to know, to evaluate your names and focus on your best. We thank our naming clients for the opportunity to create hundreds of names for them. Now we’re sharing this experience through Naming Matters.
We founded Naming Matters to address a bottleneck in our own name creation process: the time and expense of checking the availability of name candidates.
But it turns out that for most people, the more serious pain point is how to create great names.
Where do these names come from?
Our new Augmented Creativity suite provides subscribers some of our most reliable name creation techniques and tools. Our aim is to augment your own creativity, leading you to more and more great names.
Professional subscription includes also 15 minutes per month to discuss your name creation process with our founder.
As a pioneering naming firm, we created Naming Matters to solve our most frustrating problem: the time and cost of searching the names we created. With Naming Matters we (and now you) can search dozens or hundreds of names, instantly and painlessly. And we visualized the search results, so you can see with just a glance how available or troubled a name is likely to be, without reading tons of pages of results.Visit naming.com
"Naming is not trivial. This is a self-service product - by using the internet and a credit card I can access the equivalent of thousands of hours of naming and brand intelligence. Every single business will use this worldwide."
"It did an excellent job identifying classes and gave me instantaneous visual results. Providing this visual language is tremendous, puts everything in context. It does such a great job and is accessible, I can share it with my clients."
"As part of re-incorporating our company, we had to choose a new name. Checking if a domain name was available using standard methods, was simple but did not give us any information about similar names and trademarks. Fortunately, we were able to use Naming-Matters solution. This wonderful service answered questions which would otherwise take weeks to research, within minutes. Thanks to Naming-Matters we were able to identify the only names that mattered in less than a day. This is a wonderful service which I recommend wholeheartedly to any business with branding needs."
“For our projects we look at USPTO and do Google search. But once the client gives our names to lawyers, we are lucky to get even 1 through out of 20, and that can take 1-2 weeks. With this product we will be able to present with much more confidence.”
"We have ten offices and most do naming. I can’t believe it not helping with everything we’ve ever done."
“What is truly wonderful about Naming-Matters is being able to intuitively see how a prospective name is currently or previously used in the market across any industry. In our new name search, this was so important, especially to see how our ideal name compared to similar or derivative names. The ability to view this index in parallel was invaluable to us and critical in finally selecting our new name.”
Save time and money, apply our AI engine to instantly and painlessly eliminate your risky names, and focus on your best.