Choosing a Great Name

Choose a Great Company Name, Brand Name, or Service Name

How to Choose Trademark Classes and Goods Descriptions to optimize for product line or services growth?

Written by Dan Symons
October 18, 2022

How did SB Master/Master-McNeil create all those famous names I see on the Naming Matters website?

Written by SB Master
October 18, 2022

What is Naming Matters' definition of a good name?

Written by SB Master
July 25, 2020

How can using someone else’s name, or a name similar to their name, get me in trouble?

Written by Dan Symons
November 14, 2018

What is a good name, from a trademark standpoint?

Written by Dan Symons
November 14, 2018